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Aldi, Others Adopt Recycle Label

Aldi, Others Adopt Recycle Label

Grocery retailer ALDI will join LEGO Group and Colgate Palmolive in using the How2Recycle label across all exclusive brand products in the next two years, according to www.environmentalleader.com. The How2Recycle label will help shoppers recycle better by making it...
Triple Play for BETC

Triple Play for BETC

Mobius Awards’ Lee Gluckman had three very special reasons for his recent visit to offices of BETC, Paris. In the 2017 competition, BETC won Best of Show in both Commercials/TVC and Social Media Marketing with “Timeless,” done for Lacoste, and “Like My Addiction,”...
Awarding VML’s Winning ‘Snaplications’

Awarding VML’s Winning ‘Snaplications’

Mobius Awards’ Lee Gluckman delivered awards and a review of 2017 Best of Show winners at VML offices in Sydney, Australia, May 28. The event honored the agency’s three top wins for “Snaplications.” The digital app revolutionized job applications for McDonald’s...
University lecture part of Beijing trip

University lecture part of Beijing trip

Mobius Awards Chairman Lee Gluckman has been keeping active this week in Beijing, China, lecturing at a university and speaking at the Golden Mouse Digital Marketing Awards annual event. Gluckman was honored with a faculty appointment with the Center for Creative...

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