BRAND IDENTITY
 Campaign Water Film”

“BASF Corporate Global Image
Campaign Water Film”

WINNER
Entrant: M&C Saatchi Berlin GmbH, Berlin (Germany)

Advertiser: BASF SE, Ludwigshafen
BASF Corporate Global Image Campaign Water Filmwatch the video
“YATAI by Jens Rahbek”

“YATAI by Jens Rahbek”
Entrant: Marketsquare A/S, Copenhagen (Denmark)

Advertiser: Yatai by Jens Rahbek, Copenhagen
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 BROCHURE / BOOK
“ERS Manual”

“ERS Manual”
WINNER
Entrant: ArthurSteenHorneAdamson, Cheltenham (UK)

Advertiser: ERS, Essex (UK)
“Self Portrait As Your Traitor”

“Self-Portrait As Your Traitor”
Entrant: Debbie Millman, New York, NY (USA)

Advertiser: Debbie Millman
 COMMERCIALS
“Mistakes”

“Mistakes”
WINNER
Entrant: Clemenger BBDO, Wellington
(New Zealand)

Advertiser: New Zealand Transport Agency, Wellington
Mistakeswatch the video

“Brother – Next Time Label It”

“Brother – Next Time Label It”
Entrant: Rosapark, Paris (France)
Advertiser: Brother International, Manchester, UK

Brother – Next Time Label Itwatch the video

“The Amazing Street Hack”

“The Amazing Street Hack”
Entrant: BETC, Paris (France)

Advertiser: Ubisoft France
The Amazing Street Hackwatch the video
“The Orphanage”

“The Orphanage”
Entrant: Havas Worldwide Helsinki, Helsinki (Finland)

Advertiser: A-Clinic Foundation, Fragile Childhood activities, Helsinki
The Orphanagewatch the video
 MEDIA / PUBLIC RELATIONS
“No Child Brides”

“No Child Brides”
WINNER
Entrant: Havas Worldwide, Gurgaon (India)
Advertiser: Child Survival India, New Delhi
No Child Brideswatch the video

“Rocco Siffredi’s vow of chastity”

“Rocco Siffredi’s vow of chastity”
Entrant: Havas Worldwide Milan, Milan (Italy)

Advertiser: Reckitt Benckiser Italia, Milan
Rocco Siffredi’s vow of chastitywatch the video
 PACKAGE DESIGN
“Metallica Through the Never Soundtrack Packaging”

“Metallica Through the Never
Soundtrack Packaging”
WINNER
Entrant: Turner Duckworth Design: London & San Francisco, San Francisco, CA  (USA)

Advertiser: Metallica / Q Prime, New York, NY
Metallica Through the Never Soundtrack Packagingwatch the video

“Pepperjack Graded”

“Pepperjack Graded”
Entrant: The Collective Design Consultants, Ultimo, Sydney (Australia)

Advertiser: Saltram Wines Angaston,
South Australia, Australia
“Tesco Kid’s Tissues”

“Tesco Kid’s Tissues”
Entrant: Pemberton & Whitefoord LLP, London (UK)

Advertiser: Tesco, Cheshunt, Hertfordshire
“Lingua Simplex – Language play. Language learning.”

“Lingua Simplex – Language play.
Language learning.”

Entrant: Amelung Design GmbH, Hamburg (Germany)

Advertiser: Lingua Simplex, Potsdam
“The Duppy Share”

“The Duppy Share”
Entrant: B&B Studio Ltd, London, (UK)

Advertiser: The Westbourne Drinks Company Ltd.
 OUTDOOR
Sung Hung Kai “Instant Newspaper Recycler”

Sung Hung Kai
“Instant Newspaper Recycler”
WINNER
Entrant: Saatchi & Saatchi Services (HK) Limited, Hong Kong (Hong Kong)

Advertiser: Sung Hung Kai Properties, Hong Kong
Instant Newspaper Recyclerwatch the video
“The IKEA RGB Billboard”

“The IKEA RGB Billboard”
Entrant: thjnk ag, Hamburg, (Germany)

Advertiser: IKEA, Germany
The IKEA RGB Billboardwatch the video

“Honda H20”

“Honda H20”
Entrant: Leo Burnett Melbourne, Melbourne (Australia)

Advertiser: Honda Australia, Melbourne

Honda H20watch the video

 DIRECT
“Transavia Ebay”

“Transavia Ebay”
WINNER
Entrant: Les Gaulois, Puteaux (France)

Advertiser: Transavia.com, Paray Vieille Poste
Transavia Ebaywatch the video
“The Warmest Greeting Card”

“The Warmest Greeting Card”
Entrant: Havas Worldwide Paris, Puteaux  (France)

Advertiser: Weber, Paris
The Warmest Greeting Cardwatch the video
“The S5 Pulse Challenge”

“The S5 Pulse Challenge”
Entrant: Heimat Werbeagentur GmbH, Berlin (Germany)

Advertiser: Swisscom (Schweiz) AG, Bern, Switzerland
The S5 Pulse Challengewatch the video
 DIGITAL - ONLINE
“Mistakes”

“Mistakes”
Entrant: Clemenger BBDO, Wellington (New Zealand)

Advertiser: New Zealand Transport Agency, Wellington
Mistakeswatch the video
“Commbank Re-Launch”

“Commbank Re-Launch”
WINNER
Entrant: VML Australia, Sydney (Australia)

Advertiser: Commonwealth Bank of Australia, Sydney
Commbank Re-Launchwatch the video
“Being the Bear”

“Being the Bear”
Entrant: BETC, Paris (France)

Advertiser: CANAL+, France
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 DIGITAL- MOBILE
“Kringl”

“Kringl”
WINNER
Entrant: Zulu Alpha Kilo, Toronto, ON (Canada)

Advertiser: Make-A-Wish Canada, Toronto
Kringlwatch the video
“Alert Shirt”

“Alert Shirt”
Entrant: CHE Proximity, South Yarra, Victoria, (Australia)
Advertiser: Foxtel. North Ryde, New South Wales
Alert Shirtwatch the video

“Rip Curl Search GPS”

“Rip Curl Search GPS”
Entrant: VML Australia, Sydney (Australia)

Advertiser: Rip Curl, Melbourne

Rip Curl Search GPSwatch the video

 PRINT
“Blind Cane”

“Blind Cane”
Entrant: Zulu Alpha Kilo, Toronto (Canada)

Advertiser: Courage Canada, Toronto
“Jardiland – Dog Fat Pants”

“Jardiland – Dog Fat Pants”
WINNER
Entrant: Rosapark, Paris (France)

Advertiser: Jardiland, Paris
 STUDENT
“Ice Disappears, They Also Disappear”

“Ice Disappears, They Also Disappear”
Entrant: Kwoon Soon-buem
School: Chung-ang University
Seoul (Korea)

“The Most Unforgettable Memory”

“The Most Unforgettable Memory”
WINNER
Entrant: Yousuke Ozawa
School: Miami Ad School
San Francisco, CA (USA)

“Tableau Vivant”

“Tableau Vivant”
Entrant: Nico van den Brink
School:  Netherlands Film Academy
Amsterdam (Netherlands)

Tableau Vivantwatch the video