PACKAGE DESIGN – 2 winners
Entrant: JDO Brand & Design, Tunbridge Wells, United Kingdom
Advertiser: JDO Brand & Design, Tunbridge Wells, United Kingdom
JDO Brand & Design, Tunbridge Wells, UK, won two First Place statuettes for winning designs related to ales.
“JDO Launches Beau Nash for the Dandy Within” won First Place and Best of Show in Package Design. “JDP Launches New Shepherd Neame Corporate Identity” won First Place and was nominated for Best of Show in Brand Identity.
JDO was both entrant and advertiser for “Beau Nash.” The agency’s objective was to create a custom ale brand with a bottle that displayed the design team’s knowledge of the beer sector. It partnered with microbrewery Moodley’s in Kent to produce the ale. JDO redesigned the branding for Shepherd Neame brewery, which was founded in 1698 in Faversham, Kent, and owns beer brands such as Spitfire, Whitstable Bay and Bishop’s Finger.