Package Design – Categories

Entries may be entered in multiple Categories (including Craft/Production Techniques. The “Duplicate” function in the Entry Cart will allow entrants to copy an entry into additional categories. Additional entry fees will be applied for each additional category.

  1. Animal/Pet Products: Food, Pharmaceutical, Carriers, etc.
  2. Apparel, Footwear & Accessories 
  3. Bags & Boxes: Post Purchase Packaging, Tissue, Tags, etc.
  4. Beauty, Cosmetics & Fragrance
  5. Brand Launch
  6. Brand Re-launch
  7. Branded, Private Label 
  8. Business/Commercial Products
  9. Direct Mail Marketing Kits 
  10. Entertainment & Recreation 
  11. Food & Beverages
  12. Food Service Packaging: Take-out containers, bags, etc. NEW
  13. Gifts: Floral, Food, etc.
  14. Gift Sets 
  15. Healthcare Products: Pharmaceuticals, Devices, Surgical Supplies, etc.
  16. Health, Wellness & Fitness Products 
  17. Home Care & Maintenance Products 
  18. Home Goods & Furnishings 
  1. Influencer Kits 
  2. Lifestyle Products 
  3. Limited Edition, Exclusive, Special Event, Holiday 
  4. Logo & Brand Identity 
  5. Luxury Goods
  6. Personal Care 
  7. Point-of-Sale/Ambient: Counter Packaging, Floor Displays, End of Aisle, etc.
  8. Promotional Packaging/Kits
  9. Product Samples: includes samples, trial sizes, travel sizes, etc.
  10. Technology Products
  11. Spec Work: Spec Work is professionally created packaging for personal use only (without an established relationship with a paid client). Entries are limited to: work created especially for competition or a personal portfolio.
  12. Miscellaneous (We will reclassify entries into the appropriate category when possible.)

Craft/Technique Categories

  1. Active, Intelligent, and
    Smart Packaging 
  2. Art Direction
  3. Concept
  4. Copywriting 
  5. Graphic Design 
  6. Illustration
  7. Label Design
  1. Overall Production
  2. Photography
  3. Post-Consumer
    Recycled Materials 
  4. Typography 
  5. Innovative Use of Packaging

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