Package Design – Single Entry vs Product Range
A Single Entry is:
- 1 (one) package
- A product that is one SKU/item number
A Product Range is:
- 2 or more SKUS/item numbers within a product line or collection
Examples:
| SINGLE ENTRY | PRODUCT RANGE |
| Brand X Organic Shampoo – Citrus | Brand X Organic Hair Care Line includes Shampoo (Citrus, Lavender, etc.) Conditioner (Citrus, Lavender), Hair Gel, Hairspray, etc. |
| David’s Gourmet Sugarless Gum – Peppermint | David’s Gourmet Sugarless Gum – Peppermint, Cinnamon, Wintergreen, etc. |
| Franklin Beer – Pale Ale – single can or bottle | Franklin Beer Pale Ale multi-packs, six-pack, 12 pack, 24 pack, etc. |